For most of us, it seems impossible. A few of you are still using Yahoo or Hotmail addresses, but pretty much everyone uses the Big G. You know which one I mean. I understand; I’ve been a Google fan since before they IPO’d. Since before Gmail came out. I read John Batelle’s The Search with a starry-eyed breathlessness. Information wanted to be free, and radical free ubiquitous access to information was going to free the world and bring together humanity like a modern-day Tower of Babel.
As so often happens with history, I was wrong. Google quietly dropped their employee-chosen ethos (“Don’t Be Evil”) as they crawled into every corner of our lives. A few John The Baptist-types like the Electronic Frontier Foundation were out there warning us of the dangers attending our lack of privacy. As is usually the case with prophets, we either mocked them or ignored them. As is usually the case with prophets, they were right in the end.
I chose (and encouraged others to choose) Google Workspace for email domains, Google Photos for memories, and Google Phones for our pockets and hands. The litany of Google products I’ve used (and loved) is long. Wherefore Art Thou, Stadia? Whence thy code, Google Reader?
But as Google matured, they changed “privacy for free stuff” bargain. They altered the deal – I prayed they wouldn’t alter it further. My prayers went unanswered. My super-cool custom Shinnphoto.com Gmail account went from free to expensive. But I was so invested in the Google ecosystem that I didn’t think I could get out. It was like being in a once-loving abusive relationship.
Then, one day, I found an alternative: Proton Mail. Proton’s mail focus is privacy, which sounded pretty good. They’re hosted in Switzerland and subject to Swiss privacy laws. Email is encrypted, trackers are blocked, and there are no ads. And they have integrated Calendars for free. If you pay for an account (which I recommend), you also get a password manager, a VPN, shared documents, and lots of other stuff.
I’ve been using Proton for a year now. They have an app for your phone, a desktop app for your computer, and you can also access Proton on the web. It features everything you’d want from a modern email tool, like AI-assisted writing and labels. And there are other features that make Proton better than Gmail: the ability to quickly unsubscribe from newsletters along with throw-away alias emails. I almost never give anyone my real email address any more – everyone gets a customized alias address that I can deactivate if they leak my email or if I don’t want to hear from them any more.
Switching is easy – you can bring all your email history (and even your labels) from Gmail. Setting up an account is free. You should try it out.
Use this link for 2 weeks of free service on your chosen plan: https://pr.tn/ref/0DJ9P4XW. You and I both get 20 bucks toward Proton’s service. But I’m not sharing for the 20 bucks – I’m sharing this because Proton makes my email life better, and I want you to know you have options.
The big tech companies have made a lot of things better in the world. But many of us are increasingly finding that the price you pay in privacy isn’t worth it any more. Opting out doesn’t mean you have to stop showering, train a carrier pigeon, and avert your eyes from any and all pixels. You can still be part of modern life, but you can also do it on your terms, with your privacy intact.



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